Mayori on Cover of Silicon India

Mayori: More Than Just Fashion

Mayori Conscious Clothing Conscious Giving was featured on the November 2019 Cover Story of Silicon India

An Excerpt from the magazine:

While working in the retail of fashion business for the past 9 years catering to the multitude through Miraangi (Jaipur's new couture and only multi designer destination), Vrinda Agrawal identified a huge void in the market for women’s ethnic wear which is 100 percent cotton, trendy and good quality at the same time.To fill this void, Vrinda laid the foundation to ‘Mayori Conscious Clothing Conscious Giving’. Mayori addresses the quality & design demands of women and at the same time meets reasonable pricing as opposed to cheap.

Giving Back To The Society

Mayori’s Conscious giving endeavour aims to give back to the community. They pledge; ‘You Buy One, We Give One’.

On every Mayori purchase, customer supports action on today’s most pressing human issues malnutrition, women’s hygiene and sustainability.

Spotless Dame

With ‘The Spotless Dame’ endeavour Mayori donates one antibacterial, washable, sustainable sanitary napkin made of Bamboo charcoal for every Mayori garment sold.

Through this initiative, for every Garment bought from mayori the Company donates an item of utility to its partner NGO ‘ANNAM’ from Mumbai

Spotless Dame is an initiative by Praveen Lata Sansthan for women living in slums and rural parts of Rajasthan with no access to sanitation. An innovation around sanitation through cloth pad project which can be washed and reused for 5years.

Annam

Through this initiative, for every garment bought from Mayori, the company donates an item of utility to its partner NGO ‘ANNAM’ from Mumbai. Annam sells these products to raise funds for the various community service programs like providing nutritious meals to underprivileged children with terminal illness.

As part of the ‘Conscious Endeavours’, Mayori remains sensitive to the environment and maintains a ‘Zero Single use plastic’mission. “We are trying to

Products for Annam

eliminate the use of single use plastic in packing, transporting and storing our garments and have developed reusable bags. Our carry bags are also styled so that they can be later used as shopping bags”, inform Vrinda.

You can read the full story at Silicon India: Mayori: More Than Just Fashion